As the Director of Marketing and Communications at Lillstreet Art Center, I worked with the Lillstreet Ignite program director to update the program’s website. Through Lillstreet Ignite, the Art Center’s talented arts faculty guided participants through professional development and creative team-building workshops. Clients included H&M, University of Chicago, Wrigley Co. Razorfish, Renegade Craft Fair, and Rape Victim Advocates. After the program’s initial launch, I created a content strategy & plan for the program website, then copyedited written content and curated visual content provided by the program’s director. Through this, I helped to repackage the program’s offerings, reframe how the program is communicated to potential clients, and build a fresh website that guided visitors through a visually rich and compelling exploration of Lillstreet Ignite.